This is not an official rebrand for VANS. This is a mockup of their logo for portfolio use only.
VANS is well known worldwide as a skate, lifestyle and creative brand for young athletes and unique individuals. I was challenged to re-create an entire look, feel, and identity for an existing brand. I chose VANS because I wanted to give it more than just a word mark, I wanted to give it an abstract logo that works with their values and audience.
(Background photo courtesy of Unsplash)
